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Welcome to the Episode 55 of The Hernan Vazquez Podcast!
First off I want to appreciate you guys listening to this episode. It really means a lot to me.
Now onto the episode! As you’ll hear, I’ve been experimenting a lot with targeting lately.
And I’ve also came across this amazing article by Ezra Firestone about Sales Funnels and Niching down.
So I decided to give it a spin and the results are amazing.
Basically you want to niche down your audience as much as possible.
Instead of targeting general Entrepreneurs. Go for “Entrepreneurs Under 35 Making Over $10,000 a Month”, etc.
This will not only decrease the cost to bring them into your funnel, but will also increase engagement and LTV.
Let me know what you guys think!